• Coordinated projects with external agencies by preparing detailed creative briefs and ensuring all deliverables aligned with brand guidelines.

• Created, updated, and optimized digital marketing content across platforms while supporting brand strategy implementation.

• Assisted the Sales Department by developing presentations, tracking product pricing, and producing branding materials.

• Conducted in-depth research on sustainability certifications and competitors, supporting Henkel’s sustainability and strategic initiatives.

• Created visual briefs and reviewed artwork to maintain high-quality, consistent brand visuals.

• Reviewed and troubleshot the Glooly App, identifying broken links, incorrect product data, and UX issues, leading to improved functionality and customer satisfaction.

• Compiled investigative reports highlighting app issues and proposed solutions, which informed future updates.

• Demonstrated strong project ownership by independently solving technical problems and proposing innovative improvements.

• Collaborated across departments and countries, coordinating meetings, creating task lists, and ensuring smooth communication among multicultural teams.

• Practiced reflective problem-solving by adjusting workflows, improving patience, and incorporating feedback from supervisors.

• Developed intercultural communication skills by adapting communication styles, ensuring clarity, and scheduling cross-country meetings effectively.

• Enhanced investigative capacity through systematic testing, research, and implementation of solutions for digital tools.

 2015-2022